“Feedback is the breakfast of champions.”

– Ken Blanchard

Hello,

How do you know if your readers like your emails or not?

Or whether customers would be excited about a new product you’re about to launch?

I do like magic. But I’m not talking about mind-reading tricks.

We’re talking about getting quick feedback from your newsletter / email readers.

We silently rolled out a solution for this two weeks ago.

Heck, we’ve rolled out so many useful features in the Icegram Express plugin recently, and I haven’t even told you about them.

So allow me…


đź“‹ Quick surveys: get faster feedback, uncover insights

This was inspired from social media reactions.

There are lots of ways to carry out detailed market research. But we need something quick and easy right within an email.

So we introduced “Thumbs up / thumbs down” quick surveys in Icegram Express’s drag-and-drop email campaign builder.

  • Upgrade to the latest version of Icegram Express Max plan. Now when you’re composing an email using the drag-and-drop editor, you will see a “Survey” block. Click to insert it into the email. You will get to write a question. And readers will get a “thumbs up” and a “thumbs down” to agree or disagree with your question.
  • This feature acts as a poll / survey / feedback. Readers can express their like or dislike about your content, design, product, or service.
  • Imagine adding such a block to the end of each email. With questions like:
    1. Did you learn something from this email? Vote “Up” or “Down”.
    2. Do you agree with my rationale? Click like / dislike below.
    3. If our product made you feel terrible, click dislike. Else click on the like button and let us know!
    4. Do you think AI will rule the world by 2043? Click on one of the buttons below.
  • You get the idea right? Basically – pose a short question. Invite people to click on either of the buttons. Readers don’t have to think much. Don’t have to complete complex steps. Just one click – and boom – you have ears for your audience.
  • BTW, you can add this survey in post notifications, broadcasts, and post digests campaigns.
  • You can also customize the response message that is shown whenever a subscriber responds to the survey.
  • You can see a report of responses from Icegram Express – Reports – your campaign name.

Do you think this could be useful to you? I’m not going to ask you to vote up or down yet. Please reply to this email and let me know what you think of this feature.


✨ Other enhancements

We didn’t stop at surveys! Icegram Express has several other enhancements to streamline your marketing. Some of the remarkable features now at your disposal:

Update subscribers’ data efficiently

Tired of manually updating subscriber information? Our revamped CSV import feature allows you to update existing subscribers’ data in bulk.

Send emails when people are going to read them… ⌚

People are spread out across time zones. They read emails at different times. You can now increase email open rates by sending messages at an optimal time for each subscriber. Icegram Express can determine the ideal open time for individual subscribers based on their interaction history over the past year. And send them emails at that time. Enable this feature to maximize your emails’ impact and improve engagement.

Celebrate moments – date-based workflow triggers đź“…

Send personalized emails on birthdays or anniversaries to your subscribers. Collect their special dates using a custom field in the subscription form and let Icegram Express automatically trigger a sequence of emails based on that date.

Preheader text for better open rates

The preheader text is the “preview” of the email that shows up in Gmail along with the email subject. Express now lets you enrich your subject lines with preheader text. Provide additional context and summarize your email content. This will encourage subscribers to open your emails.

Hassle-free housekeeping 🏠

Keep your database tidy and performant by automating housekeeping tasks.

Custom thank you page after subscription

We’ve listened to your feedback. You can now redirect people to any page of your choice after they subscribe. Give them a download, allow them to view a video, or show them a promo. There are so many things you can do with custom thank-you pages on a subscription.

Streamlined email logs 📧

You can now track and troubleshoot email-sending issues from extensive logs within the plugin.

To enjoy these remarkable updates and the updated survey feature, upgrade to our Max plan today. Unleash the full potential of email marketing with Icegram Express.


Now the winners… 👏

June’s year-long licenses to Icegram Express Max go to:

  • Atinuke Badejo
  • Brandy
  • Darlene Lopez
  • United Bearings
  • Dave Ebbesmeyer

Congratulations to these good folks! And thanks to everyone who participated. The next draw will be in July.


Thank you for your active participation. Do reply and let me know your thoughts on the quick survey feature – and others.

Until next time,

Nirav Mehta, Icegram

Nirav Mehta Icegram